I have an identity crisis. I think everyone at some point has an identity crisis. Most of us experience it a couple of times in our lives. Some call it puberty, when our voice starts to crack and our hormones go wild, in essence we become an adult in body, albeit our maturity has a long way to catch up. Then when we finally start to identify with ourselves and we come to grips with our lives, who we are, where we are, our job, our status, all of a sudden the “Mid-Life Crisis” comes a creeping! The stereotypical male goes out and buys a sleek fast sports car, while the female joins aerobics and gets a face lift.

Its always been amazing to me to watch my friends grow and develop as people throughout the years. I’ve had some friends who have identified with the music thing, and it dictates how they act and the very clothes they wear. Some of my friends have become computer geeks and its evident in their geeky style of clothing. Khaki pants, a polo style shirt with a logo of some software company embroidered on the front that barely covers their pudgy spare tire.

Typically the American media circus determine our stereotypes, now more than ever. Reality shows, far from any type of reality I have ever experienced, portray our lives and how we are supposed to live them. Radio and MTV plays the songs they tell us are popular, all the while the national news channels have gone 24 hours. Is Natalie Holloway really so important that even after a year we still are beleaguered with monthly updates, while Elliot Spitzer’s whore is making millions on bad music? Popularity has run amok.

We are preached to from every angle of how we are supposed to walk, what to eat, drink, when to shit, cry, sleep. TV is a mad commercial filled with advertisements for the “Wonder Cure” for every conceivable ailment ever known to man, some ailments that have not even been named yet. We are bombarded with infomercials for “Hip Hop Abs,” “LA Weight Loss,” wonder pharmaceuticals! Diets for this, creams for that, these jeans will make you a super model. Buy, buy buy, call 1-800… Identities are fast becoming not who we are, but more so who they want you to be.

I turned forty last September, and by every account I should be going through an identity crisis. It is my right and it has been bestowed upon me by the moguls of media and social hypes. I should have two kids off in college, a house and car payment, my wife and I are both overweight, but we have a health plan and are looking forward to retirement. We sit in front of TV and watch Fox News at night and cry for our troops and damn President Bush. We go to church on Sundays and live our dream, the American dream.

But that’s not me. I’m forty years old and I don’t fit into that mold, or any other that could describe me. Well maybe I am a bit overweight! I look back upon my life and I really don’t recall ever maturing, or having this epiphany where I came to grips with maturity. I’ve never had a desire to hold down a job or work a career. I have enough college credits for two degrees, yet no degree hangs on my wall. I’ve studied journalism, computer science, history, English, philosophy, psychology and a few others all as majors. I’ve written for magazines and newspapers, owned companies, served as a grunt in the US Army, but even today as I write this I have no direction, no desire to grow up to be something. Even as a child I had no goals to grow up to be a fireman, or for that matter anything else.

So when we don’t have aspirations or fit into the corporate mold or the ones standardized by television marketing where do we fit in and how do we create our identity? A student of life I seek out knowledge to help me in understanding myself and bettering my interactions with others. About three years ago I stumbled onto the “seduction community” and although I’ve made it this far without a personal avatar I realized it was an essential part of being according to most everyone.

I was walking around in life without being anyone let alone who I was. I had no clear vision of what I wanted to be or who I even thought I should be. Most people identify who they are, by what job they work. Ask someone just entering into the seduction community who they are and they will say a “Pick Up Artist.” On the other hand ask a true master of seduction in the community who they are, and they might answer “A student on the road of life.” Striking differences and who is right?

There are times when I go out and I wear my hair slicked back NYC style with lots of jell. I’ll wear my cream colored sports jacket, burgundy polo dress shirt, black slacks and $100 shoes. When it’s sunny you’ll always see me with my $300 Oakley’s on. Open collar means thousand dollar gold chain hanging round my neck. Formal: I’ll be wearing my Fosil watch for sure.

Lately I’ve been dressing a certain way to create an identity through clothes. Like I’ve said though, most people identify with their jobs when you ask them who they are. I love my job and I must, considering most weeks I work about 70 to 80 hours doing it. I work for the worlds largest pheromone producer and probably have a cooler job than most people can even dream of. But where does that lead me in identity and is it really who I am? My job does not define me as a person, it is not my core identity. By definition I cannot say I’m the rocker, or the preppy guy. What if my identity crosses the boundries of all music and cultures.

I sought out a pair of boots, the kind that are made to look distressed and they have the buckle on one side. They look like a pair of old rocker boots. I finally found a pair at the mall (rocker boots at the mall! Oxymoron?) and I decided I would next create an identity around them. I bought myself a wallet chain, some silver pinky rings with Celtic cross cutouts on them. I dyed my hair black and lately I like to wear jeans. I’ve noticed that whenever I’m out and I see someone similar in dress they nod their hello. When ever I am wearing my stylish executive level clothing I get my due respect from the other suits in the business world. Have we really become a society so dependent on identifying the person by the clothes they wear?

Funny thing though, is that most self-help books and such all tell you you have to start with being yourself. Connecting with yourself so that you can forge the bridge of emotional stability with the world. That’s where it all seems to get lost for me. You see connecting with my core identity means I can connect with just about every identity out there. I am just as comfortable wearing leather pants as I am wearing slacks from Brooks Brothers.

It makes me wonder what my core identity really is. Can I find a way by wearing clothes to identify my identity or can I walk around unidentified and by being unidentified wouldn’t that be an identity of itself? Do I really need an identity after all? Isn’t it all just marketing that tells us we need an identity so that they can better connect with us on a marketable level? Conceivable then, isn’t it possible to be invisible just be avoiding all media hype on class or would that be the rebel class and thus a marketing connection made. Do I feel like this is the Matrix?

In the seduction community there is a term called peacocking. By definition it is the guy who stands out the most by wearing outlandish clothing but being congruent with it. They are the ones who get the most attention and are looked on as brave and exciting and now most guys are doing it. So by being the guy without that identity am I the one guy who stands out in the crowd while everyone else wears glow necklaces and top hats.

I sought out a pair of boots, the kind that are made to look distressed and they have the buckle on one side. They look like a pair of old rocker boots. There about the most peacocked article I own. I created an identity around those boots, or maybe those boots created an identity around me.

Every weekday night I find myself heading to BuckyStars for a coffee and reflection on the days activities. It adds a bit of respite to a seemingly endless plight to meet deadlines. Tasks are compiled by more tasks and workloads have only increased. It’s something that unfortunately I think I have gotten used to. The event that followed has forever changed my life.

When I was initially approached by my current job to work for them it was something I didn’t think I wanted to do. I had searched for a job for a while and had finally accepted a position at Terminex (a Service Master company) here in Memphis. The base salary wasn’t really what I had come to expect, but they always try and sell you on the dream. With trendy slogans of “unlimited earning potential,” “opportunity to advance,” “people company.” All NLP keywords integrated into the sales pitch designed to get your internal dream machine into high gear.

I have worked in marketing for over 15 years now and every company does it, so you would think you would become used to it. I distinctly remember telling myself that it’s only a job, so whatever happens, happens. By the third interview I was impressed (or hypnotized) into believing the dream. I remember telling my mom and dad that this was the one. I was finally going to get back on track. This was the avenue and it was going to take me all the way to high society.

It never quite works out that way does it? The day I went in to sign my employment agreement I noticed my salary had been increased by a thousand dollars. WOW, maybe I had found a caring company. The honesty always prevails and I let the HR lady know. Nope, there was no mistake!

My first day at the job I was instructed to be there at 7 a.m. I waited at the front door and the security guard told me that I wasn’t on the list and couldn’t get in until 9 a.m. Waiting always puts a damper on my mood, especially when I live an hour away and that meant I was up at 4:45 a.m. For someone who likes to stay up at night and write, that’s a terrible inconvenience. The position with Terminex only snowballed from there.

By the end of the day, I already dreaded the next days work and the straw that broke the camels back was when HR called me in to tell me they made a horrible mistake. Of course the thousand dollar raise was a mistake and I needed to sign the papers forfeiting the offer or the lady who made the mistake would be FIRED! It always amuses me when people use heart strings to try and garner support for their cause even when the outcome is against myself. I believe those tactics to be underhanded and I made my decision there that I would look for another job.

I had been doing some consulting work, more as a favor, for my current job and they had asked me to work for them repeatedly. I had some reservations about the workloads and knew if I took it they too would be selling a dream for the big payoff down the road. The only difference was that I believed in them and knew the payoff would eventually come if I was to stick with them. I have a tremendous loyalty to people I believe in and trust.

I consider my boss more a friend than anything else first and foremost. When I told her about my experience she was like “That’s it your working for me.” I know it sounds silly but I did fight it. I knew the hours would be long, the work overwhelming, the dream close, but always one step beyond my reach. I’m certain that one day the company, successful already, will meet its goals and the dream will be fulfilled. I called Terminex and resigned my position the next day.

My days working started as exciting and I felt as if I was apart of something. I knew the road lead to the dreams and aspirations of what I had been told. This was going to be the vehicle that took me on my journey and I knew my hard-work, loyalty, dedication would be recognized. I was asked to go to seminars and am living a whirlwind life. I travel the country, speak with incredible people, masters of their realms, and yet that lingering doubt still waits in the corner, hanging on every thought, every breath as if it is waiting for the opportunity to reek havoc upon my life.

I start to wonder if I am appreciated and if the countless hours I put in every day are going unnoticed. My boss adds more tasks every day and I know that they are integral, but I feel stagnated by my own performance. I am bored. I was hired on because we are about to move in a new and exciting direction with our products and yet I am stuck doing client services everyday. I know how important it can be, and I am continuously reminded how valued I am.

Look at the big picture and where we want to be. In order for that to happen you have to get this done. More and more work is added and yet my day already consists of 14 to 15 hours. Sometimes so many more. I am questioned on what I did during the day, what is my work flow? All important, but the very act of working out a work flow is also over burdening when I am already overworked on the minutia. I know there will be rewards in the future for my efforts, but what about rewards now? I am going to be asking for a raise effective immediately.

I keep hearing about how we hired this guy, and bought into this program. Then there’s such and such who has done this and will do this for us. That’s funny, all these guys will be doing this for us, but I am already doing it. Dreams are always a nice thing, but too many times I have worked for the dream and no money. I have practically given up my social life to work this awesome job that I love and I do absolutely love my job, but my bills don’t!

I’m sitting at BuckyStars, I come here nightly to unwind and for a change of pace. I always bring my MacBook Pro and you guessed it right, working on those things I couldn’t get done during the day. Tonight I treated myself and decided I deserved a “sugary delight.” I bought myself a caramel frapacino with an oatmeal raisin cookie. I tell myself that every once in a while I deserve a treat for my hard work. I stick to my diet and do crunches practically every day.

I sat on a couch, opened the laptop prepared to work the three hours I had before they closed. Thursdays are never busy in there, because most people go out and party on Thursdays. I used to too, but there’s so much to get done. I leaned back on the couch, and brought the straw to my mouth. The first wave of sugary delight ran past my lips, over my tongue. Embracing my taste buds with delightful happiness and bliss. Ahh yes, this was indeed heaven.

I gulped my first sip down and went for two and something happened to rip me from my heavenly state. A tiny chunk of ice, an intruder, an interloper had invaded the tiny opening on the bottom of my straw and blocked the flow of liquid divinity from taking me away to exquisite glory. That special moment would be ruined between us and all because a tiny chunk of ice that had blocked the stream.

I picked up the straw and in a sawing motion I moved it up and down in my drink. It made that distinct er, er, er, er sound as the plastic green straw moved through the punched out hole in the clear plastic lid. I took another sip expecting my moment to be recaptured and life to once again return to the brilliance of nutritionally unhealthy, but oh so good happiness. What’s this? The damn ice still blocked my straw, thus blocking the very happiness of my soul.

Something at this moment occurred to me that would have a profound lasting effect on my life from that moment forward. With a little ingenuity and contemplation all I had to do was blow back into the straw, dislodging the ice and I would once again be able to resume the course I was on.

It was here though that the question came to be pondered. Exactly what course was I on? Had I really been sticking to my diet and was I doing crunches every night? The answer to both these questions, although could have been yes, was really no. Sure I haven’t eaten carbs, or as many carbs as I used to. I do about 60 crunches almost every day. Is it enough? Am I being true to myself?

I really sat and thought about it a good while and although the answer could just as easily been yes, the truth really had to be a resounding NO! I could think of countless ways I could not only cut out more carbohydrates, but there was so much else I could be doing. I should be walking everyday, like I already committed to myself to do. I should be doing the Yoga exercise that Andrea taught me in California. She went out of her way to guide me and yet somehow I strayed away again.

That tiny chunk of ice is a reflection of what life is. There is so much sensory overload with what we come to associate with “heavenly bliss” already in our straws. We feed ourselves through the straw with sodas, sweet teas, ice cream shakes, sugar enhanced fruit juices, pure sugar crap and then there’s that tiny piece of ice that blocks everything off. We work so diligently to clear that blockage out, trying everything just so we can get back on our junk, our drug of choice. We saw it up and down, er, er, er, er, shake the cup, tap it and rock it, and finally blow a little back through the straw just so we can start the flow back again.

So as I sat there contemplating my serious addiction to fat, disease, diabetes, gout, death (isn’t that what we seek when we are addicted to sugars and poor nutrition?) I asked myself just how hard would it be to blow back down on the ice that blocks us from our dreams, our goals, our true desires? Why is it so easy to work so hard to do something as terrible for you as a food addiction and yet we are so quick to make excuses to not exercise.

I find myself continually slipping back into old habits, getting so close to finally doing it this time. How many diets have we all started, joined the gym, bought a bike, set a goal and then a tiny little piece of ice blocks the straw. Maybe if I can remember how easy it is for me to work so hard to get the ice out for something that is killing me, I can remember to do it for something that is going to save my life.

This is my interpretation of the “Four Hour Work Week” by Timothy Ferriss.

Overall I give this book 3.5 thumbs out of five. Great concept and some serious ideas about automating life and freeing up time. There are some concepts that are a little far-fetched for the struggling or person who depends on their jobs. Some of us live day-to-day and although the book gives great ideas and concepts there are things that are just not plausible to all.

Tim started this lifestyle with a successful company already and the financial means to do so. Someone who does not have these means most likely would find themselves in a serious dilemma if they were to implement the plans of action. Not a good place to be.

Tim furthers that if you use PPC and Internet Marketing to your benefit you can alleviate any and all financial need and quickly put yourself on the road to financial liberty. What he fails to point out is that PPC is a difficult learning curve and as such very expensive if not done right. There are more of us who loose our shirts in PPC than make fortunes.

Take head when starting a new lifestyle and don’t quit your day job. Build your life so that it is congruent with what you want and where you want to be.

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